It’s a store. It’s a technology lab. It’s ... both?
Sony and Comcast are teaming up to open Sony Style Comcast Labs. It’s a place where consumers can learn about new technology and preview upcoming digital devices. The unique store will open to the public Tuesday at Comcast’s Philadelphia headquarters.
Among the newfangled technology to draw people in on the first day are:
- The future of high-speed Internet: 100 Mbps surfing and downloading live
- The future of home phone service: the enhanced cordless telephone – forget smartphones, the companies call this one a genius, with e-mail, IM, text and Yellow Pages.
“Consumer electronics are becoming increasingly advanced, and the strategy behind the Sony Style stores has always been to create a comfortable environment where consumers interact with and educate themselves about the latest technology,” said Stan Glasgow, president and COO of Sony Electronics in the U.S. “At Sony Style Comcast Labs, trained staff show consumers how to unlock the full potential of their devices by demonstrating how Comcast’s advanced delivery services integrate beautifully with Sony’s hardware products and entertainment content.”
