Time Warner Cable (TWC), the nation’s second largest cable operator, announced Thursday is will begin trials of a new service, TV Everywhere, that extends programming online to subscribers at no additional change.
Participating programmers include TBS, TNT, HBO, CBS, Syfy, BBC America, AMC, WE tv, IFC, Sundance Channel, Discovery Communications and Smithsonian Channel.
Through TV Everywhere, Time Warner Cable video subscribers will be able to access content online on the networks’ websites and on Time Warner Cable’s web properties. The programming offered through the TV Everywhere trials will include many shows currently unavailable online and others that will be made available on the Internet more quickly following their original airdates than they are currently.
“TV Everywhere is an all-around win for those of us who love television,” Time Warner Cable Chairman, President and CEO Glenn Britt said. “It will give our customers more control over content and allow them greater access to programs they are already paying for, while enhancing the distributors’ and networks’ robust business model that encourages the creation of great content.”
Time Warner Cable and the participating networks will launch the TV Everywhere trials in select markets over the next few months. The trials initially will reach approximately 5,000 Time Warner Cable customers. The company is working to include other networks and expects to expand TV Everywhere to more customers rapidly.
Time Warner Cable is located in five geographic areas — New York State (including New York City), the Carolinas, Ohio, southern California (including Los Angeles) and Texas. It serves more than 14 million customers with video, high-speed data and/or voice services.
