Multiple Screens for Video: Service Provider Implications

Consumers are fundamentally changing the way they view video. Networks are growing in capacity and ubiquity, leading more connected users to shun their TVs in favor of computers, tablets and smartphones. As this shift in viewership occurs across the globe, where do communications service providers (CSPs) fit among the content distribution giants, like Netflix and YouTube?

Join Yankee Group Principal Analyst Vince Vittore and Senior Analyst Jason Armitage as they explore the evolution of multiscreen video, as well as CSP positioning as this connected market explodes.

In this webinar, you will learn:

1. Principal challenges in executing multiscreen strategies
2. Competitive update
3. Monetizing multiscreen content
4. Where do carriers fit in the value chain?
5. The role of advertising

Register today!

Speakers
Vince Vittore
Vince Vittore is a principal analyst in Yankee Group's Network Research group with expertise in video infrastructure and services. Vittore concentrates heavily on IPTV, cable and broadband video infrastructure and services.

Jason Armitage
Jason Armitage is a senior analyst in the Consumer Research group for Yankee Group. He delivers research and insights on consumer applications, mobile advertising, mobile marketing and media services. In this role, he focuses on analysis of changing consumer demand, new product/service innovation, emerging business models and market forecasting.

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